Selected work

Ambition meets
its next chapter.

From turning around challenged campaigns to filling international events. Every partnership starts with a different challenge. Here’s what happened next.

Strategy / Creative / Performance

Facebook featured our case study at their headquarters at a closed door event for their top performing agencies

Life Mastery Institute and Reach Global Media case study displayed at the Facebook headquarters event

Meta Business Partners · 2022 reports

Year to date and
1 Month Ad Spend

Meta Business Partner badge from the original agency presentation

May 2022 Meta Business Partners report showing $2.45 million monthly ad spend and $8.58 million year-to-date ad spend — May 2022 · Monthly and year-to-date ad spendView full image

June 2022 Meta Business Partners report showing $2.49 million monthly ad spend and $11.07 million year-to-date ad spend — June 2022 · Monthly and year-to-date ad spendView full image

July 2022 Meta Business Partners report showing $2.79 million monthly ad spend and $13.86 million year-to-date ad spend — July 2022 · Monthly and year-to-date ad spendView full image

Meta Partner Center Growth Insights, updated August 15, 2022, showing badged partner status and $13,323,444 ad spend — August 2022 · Meta Partner Center Growth InsightsView full image

01/ 10Education & coachingRead case study

Life Mastery Institute

A new chapter in profitable acquisition.

Turning Facebook advertising into a highly profitable acquisition channel for a personal development business.

Paid social
Funnel strategy
Optimization

Sales from Facebook traffic over 14 months: $4,300,000
Documented sales and return period: 14 months
ROAS in Facebook's published case study: 5×
Sales increase in Facebook's published case study: 33%
Potential customers reached per month in Facebook's case study: 1.5 million
Email subscriber growth in Facebook's case study: 2×
Monthly ad spend in the featured Facebook case study: $250K+
Paid-traffic opt-in conversion rate reported by client: 42% to 53%
ROI increase reported in the client testimonial: 77%
Ad spend growth reported in the client testimonial: 3×

02/ 10Financial publishingRead case study

Portfolio Insider

From a few hundred a day to serious scale.

Account recovery, creative and campaign strategy for a growing financial publishing business.

Paid social
Ad policy
Lead generation

Average monthly revenue: $1,600,000
Ad spend in the detailed results: $300,000
Return on ad spend in the detailed results: 5.33×
Daily ad spend before and after scaling: $500→ $10,000
Share of total company revenue from RGM's traffic: 1/5

03/ 10Health & wellnessRead case study

KaiserFit

Turning rising costs into room to grow.

Restoring campaign efficiency for a supplement brand facing acquisition costs that prevented scale.

Ecommerce
Tracking strategy
Paid social

Monthly revenue: $1,462,500
Monthly ad spend: $450,000
Return on ad spend: 3.25×
Monthly profit reported in the source infographic: $1.01 million
Daily ad spend before and after scaling: $500→ $15K
CPM before relaunch and on the first launch day: >$400→ $36
Average order value after relaunch: $222
Cost per acquisition after relaunch: $60
Customers using iOS devices: >90%
iOS customer data made available to Meta: 100%

04/ 10Live eventsRead case study

Authority Factory

A full event. A very short runway.

Restoring advertising access and driving attendance for Ken Dunn’s four-day virtual event.

Account recovery
Event acquisition
Retargeting

Revenue in the detailed event results: $600,127
Ad spend for the virtual event: $45,000
Return on ad spend in the detailed results: 13.34×
Live virtual event: 4 days
Advertising runway reported by client: 3 weeks

05/ 10Live eventsRead case study

Dream Builder Live

An event audience that came ready to act.

Facebook acquisition for Mary Morrissey’s three-day personal development event.

Event acquisition
Paid social
Conversion

Event revenue from Facebook-acquired attendees: $647,000
Facebook ad spend in the detailed event case study: $84,640
Return on ad spend in the detailed event case study: 7.64×
Total event sales from Facebook traffic and the existing customer list: $1.22 million
Share of event sales attributed to Facebook traffic in the source: 45%
Revenue per attendee: customer list → Facebook traffic: $1,980→ $3,611
Higher revenue per attendee versus the existing customer list: 82.3%
Live event: 3 days

06/ 10Digital collectiblesRead case study

Wilder World

The right message for a high-velocity launch.

Creative, landing page strategy and Facebook campaigns supporting a digital collectible launch.

Launch strategy
Creative
Paid social

Revenue attributed to Facebook traffic: $267,857
Facebook ad spend: $82,434
Return on Facebook ad spend: 3.24×
Total NFT launch sales across all traffic sources: $2 million
Time to sell out the NFT launch: 90 seconds

07/ 10Live eventsRead case study

Wealth Masters

Taking a global speaker across Europe.

Offer, positioning and paid social strategy for Robert Kiyosaki’s Wealth Masters events.

Brand positioning
Event strategy
Paid social

Events described in the agency case study: Sold out
Project timeline: 90 days

08/ 10Live eventsRead case study

Hustle 2.0

Forty days to a sold-out London event.

Marketing strategy and Facebook advertising support for a live event featuring Gary Vaynerchuk.

Offer strategy
Event acquisition
Ad policy

Campaign timeline: 40 days
Event outcome reported: Sold out

09/ 10Health supplementsRead case study

Infinite Age

Infinite Age Case Study

Infinite Age, a health supplement brand, scale their Facebook ad spend from $3,500 to $45,000 daily over 120 days, achieving a 2.16 blended ROAS and generating $7,254,984 in revenue.

Facebook ads
SYGNAL.io
SURGE RACER

Revenue reported in the case study: $7,254,984
Daily Facebook ad spend before and after scaling: $3,500→ $45,000
Scaling period: 120 days
Blended return on ad spend: 2.16×
Increase in purchase conversion value: 192%
Increase in overall sales: 91%
Increase in average order value: 29%

10/ 10Online educationRead case study

Social Status

Social Status Case Study

Social Status, Online Digital Course

Online digital course
Meta ads

Revenue in the original results infographic: $4.26 million
Ad spend growth in the original results infographic: 247.49%
Website purchases, 1 Jan to 18 Sep 2024: 14,147
Website purchases, 14 Apr to 31 Dec 2023: 3,821
Purchase growth between the periods shown in Ads Manager: 270.24%
Ad spend, 1 Jan to 18 Sep 2024: $1,175,579.63
Ad spend, 14 Apr to 31 Dec 2023: $348,305.75
Ad spend growth between the periods shown in Ads Manager: 237.51%
Lifetime website purchases, 7 Sep 2021 to 7 Oct 2024: 18,895
Lifetime ad spend, 7 Sep 2021 to 7 Oct 2024: $1,607,375.44
Lifetime reach shown in Ads Manager: 22,018,164
Lifetime cost per website purchase shown in Ads Manager: $85.07

Results describe individual client engagements as published by Reach Global Media. Outcomes depend on the business, offer, market and campaign.

More connections. More possibilities.

A wider world
of experience.

Selected strategy and consulting
collaborations from our story.

Marketing advisory

Tony Robbins

Advisor to Tony Robbins’ marketing and ads team, providing strategy to help generate more ticket sales for Tony’s Life and Wealth Mastery events.

Creating Facebook marketing strategy to get more leads and customers for Tony Robbin’s Life and Wealth Mastery, Figi Resort Events

Marketing Strategy Viral Marketing Facebook Community Engagement Facebook Ad Strategy Content Marketing Landing Page Strategy

Complete Anthony Robbins Life and Wealth Mastery event banner with Fiji resort photographs — Life & Wealth MasteryView full image

Influencer & engagement strategy

BDA Sports International

Worked with BDA sports on strategy, helping them optimize the Facebook strategy for the famous basketball players Yao Ming and Steve Nash.

We worked with the BDA Sports team on strategy for page and post engagement for the various products these basket balls legends endorse as influencers as well as influencer ad strategy

Influencer Ads Viral Marketing

Original group photograph from the BDA Sports International collaboration — BDA Sports International collaborationView full image

Complete original photographs of Yao Ming and Steve Nash playing basketball — Yao Ming and Steve NashView full image

BDA Sports InternationalView full image

Event acquisition

Abundance Expo

Abundance Expo Event Featuring Sir Richard Branson.

Drove Facebook traffic and helped fill the event, generating 6 figures in revenue.

Complete Abundance Expo banner featuring Sir Richard Branson, Scott Martineau and Alex Mandossian — Abundance ExpoView full image

Strategic consulting

Kenneth Kragen

Consulting projects for Kenneth Kragen (the organizer of Live Aid and Hands Across America). Working alongside Ken and Yahoo’s top executives. Robert recruited the support of Facebook’s program manager to contribute to the projects.

Consulting projects for Kenneth Kragen (the organizer of Live Aid and Hands Across America) working directly with Yahoo’s top executives and Facebook’s program manager Chris Pan.

Complete Hollywood Reporter article screenshot about Ken Kragen, organizer of We Are the World and Hands Across America — Ken Kragen in The Hollywood ReporterView full image

Facebook marketing strategy

We Buy Any Car

Advisor to famous UK enterprise brand, We Buy Any Car.

Creating strategy to optimize their Facebook marketing.

Robert is THE expert on Facebook marketing strategies. He was personally recommended to me by one of social media marketing’s leading authorities. He did not disappoint, demonstrating not only a deep knowledge of the Facebook platform but also sharing a number of immediately applicable tactics and out of the box concepts

Glynn Powditch
Group Head Of Online Marketing And Advertising

Ad and funnel strategy

Digistore24

Ad and funnel strategy

Facebook Compliance

Educating their vendors and affiliates on how to succeed on Facebook

Your next chapter

Ready to reach
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Bring your ambition.
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Ambition meetsits next chapter.